Please excuse the lower quality of the promotional art, most of these are wallpapers no longer available for download from official sources. Much like the game itself. As you can tell from the beautiful artwork, a lot of effort went into the marketing campaign surrounding this game. It was pitched as an MMO magical horse racing game, and there was a lot of interest surrounding it in South Korea. Not only was there beautiful artwork, but there was also a fast food tie-in paired with a celebrity endorsement of the game: At a glance, the game had a lot going for it. After all, having a great deal of marketing from big names and beloved fast food joints is great for brand awareness. Surely, this is the beginning of a beautiful IP which wins the hearts of players from all over the world. Those photos were taken in March 2011, if my sources are correct. However, in February 2014, the game permanently closed its official server due to a lack of funds to keep it going....
Comments
Post a Comment